MIT found 95% of enterprise generative-AI pilots deliver no measurable P&L impact. The gap is rarely the model — it's integration, ownership and measurement. The right questions up front tell you which side of that 95% a partner will land you on.
On capability and fit
- 1.What have you shipped to production — not demoed? Ask for live AI systems with real users. (Here's ours.)
- 2.Is this built on your own architecture, or a thin wrapper? Understand what's "under the hood" — proprietary, open-source, or a reseller of someone's API.
- 3.How will you measure success in business terms? If the answer is "accuracy" rather than a P&L line, push harder. (Why ROI is the real skill.)
On data, security and IP
- 1.Who owns the model, the prompts and the outputs? It should be you, in writing.
- 2.What happens to our data — during and after? Contracts should spell out exactly what the vendor can and can't do with your data.
- 3.How do you handle security and compliance? Encryption in transit and at rest, access controls, and your industry's regime (HIPAA, SOC 2, GDPR).
- 4.How do you prevent hallucinations and handle errors in production? Evaluation, guardrails, human-in-the-loop where it matters.
On cost and commitment
- 1.What's the full running cost — including the maintenance tail? Inference, monitoring and prompt upkeep are ongoing. (The AI cost curve.)
- 2.Can we start with a paid pilot? A small proof-of-concept is the best "try before you buy at scale" there is.
- 3.Who specifically works on our account, and how senior are they?
On the long game
- 1.What happens if we want to bring this in-house later? A confident partner makes that easy.
- 2.Show me a project that went wrong — what did you do? How a team handles failure tells you more than any case study.
A partner who answers all twelve crisply is rare — and worth far more than the one with the slickest demo.
If you're scoping an AI build, bring us these questions — we'd rather you ask them of everyone you're considering, including us.
Sources
- Fortune / MIT NANDA — 95% of GenAI pilots show no measurable return
- Netguru — How to evaluate AI vendors: a guide for CTOs
Written by ivector
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